Effective Date: March 22, 2026
Last Updated: April 27, 2026
Millennial Stone Cleaner LLC (“MSC,” “we,” “our,” or “us”) operates the website millennialstonecleaner.com and sells digital products through our Shopify store and Etsy shop. We also maintain an email list through Flodesk and host an online course through Heartbeat. This Privacy Policy explains how we collect, use, disclose, and protect your personal information across all of these platforms.
By accessing or using any of our platforms, you agree to the terms of this Privacy Policy. If you do not agree, please do not use our services.
1. Information We Collect
Information You Provide Directly
- Name, email address, and mailing address when you make a purchase or sign up for our email list
- Payment information processed through Shopify, Etsy, or other third-party payment processors (we do not store credit card numbers directly)
- Account information when you enroll in the MSC Conservation Class on Heartbeat
- Any information you voluntarily submit through contact forms, emails, or social media messages
Information Collected Automatically
- Device and browser information (browser type, operating system, device type)
- IP address and approximate geographic location
- Pages visited, time spent on pages, and referring URLs on millennialstonecleaner.com
- Email engagement data (opens, clicks) through Flodesk
- Cookies and similar tracking technologies (see our Cookie Notice for details)
2. How We Use Your Information
- To process and fulfill your digital product purchases
- To deliver course content and manage your Conservation Class enrollment
- To send you marketing emails, newsletters, and product announcements (with your consent)
- To respond to your inquiries and provide customer support
- To improve our website, products, and services
- To comply with legal obligations and protect our rights
- To detect and prevent fraud or unauthorized access
3. How We Share Your Information
We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your information with the following categories of service providers who assist us in operating our business:
- Payment processors (Shopify Payments QuickBooks, Etsy Payments, PayPal, or Stripe)
- Email marketing platform (Flodesk)
- Course hosting platform (Heartbeat)
- Website hosting and analytics providers
- Shipping carriers (if applicable for physical product orders such as the Conservation Class starter kit)
We may also disclose your information if required by law, regulation, legal process, or governmental request, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
4. Third-Party Platforms
Our digital products are sold through Shopify and Etsy, our email list is managed through Flodesk, and our course is hosted on Heartbeat. Each of these platforms has its own privacy policy governing how they handle your data. We encourage you to review their respective privacy policies:
- Shopify: https://www.shopify.com/legal/privacy
- Etsy: https://www.etsy.com/legal/privacy/
- Flodesk: https://flodesk.com/privacy
- Heartbeat: https://www.heartbeat.chat/privacy
5. Instagram and Meta Platforms
We operate an Instagram business account (@millennialstonecleaner) and use the Meta Graph API, in conjunction with the third-party automation tool Pabbly Connect, to manage comments on our Instagram posts. This integration allows us to respond to customer inquiries, provide product information, and remove spam or abusive comments more efficiently.
Information We Receive from Instagram
When a user comments on one of our Instagram posts, the Meta Graph API provides us with:
- The Instagram username and user ID of the person who commented
- The text content of the comment
- The comment ID and the ID of the post the comment was made on
- The timestamp of the comment
How We Use This Information
- To send automated replies to customer questions about our products, services, and educational content
- To moderate spam, abusive language, or content that violates Instagram’s Community Guidelines
- To maintain a record of customer interactions for service-quality and follow-up purposes
Where This Information Is Stored
Comment data is processed through Pabbly Connect (https://www.pabbly.com/privacy-policy/) and stored in our Airtable database (https://www.airtable.com/company/privacy). We do not share Instagram comment data with any other third parties.
Retention
We retain Instagram comment records for up to 24 months for service-quality purposes, after which they are automatically deleted. Users may request earlier deletion at any time — see our Data Deletion Instructions page.
Your Rights
You may request that we delete any Instagram-related data we hold about you at any time by visiting https://millennialstonecleaner.com/data-deletion/ or by emailing [email protected].
Our use of information received from Meta Platforms adheres to the Meta Platform Terms (https://developers.facebook.com/terms/) and the Meta Developer Policies (https://developers.facebook.com/devpolicy/), including the Limited Use requirements.
6. Cookies and Tracking Technologies
We use cookies and similar technologies on millennialstonecleaner.com to analyze traffic, remember your preferences, and improve your experience. For detailed information about the cookies we use and how to manage them, please see our separate Cookie Notice.
7. Your Rights and Choices
Email Communications
You may unsubscribe from our marketing emails at any time by clicking the “Unsubscribe” link in any email or by contacting us at [email protected] Please note that even if you opt out of marketing emails, we may still send you transactional messages related to your purchases or account.
California Residents (CCPA)
If you are a California resident, you have the right to: (a) know what personal information we collect, use, and disclose; (b) request deletion of your personal information; (c) opt out of the sale of your personal information (we do not sell personal information); and (d) not be discriminated against for exercising these rights. To exercise these rights, contact us at [email protected]
European Economic Area, United Kingdom, and Other International Users (GDPR)
If you are located in the EEA, UK, or another jurisdiction with applicable data protection laws, you may have additional rights including: (a) access to your personal data; (b) correction of inaccurate data; (c) erasure of your data; (d) restriction of processing; (e) data portability; and (f) objection to processing. To exercise these rights, contact us at [email protected]
8. Data Retention
We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, including to comply with legal obligations, resolve disputes, and enforce our agreements. Purchase records are retained for a minimum of 5 years for tax and accounting purposes.
9. Data Security
We implement reasonable administrative, technical, and physical safeguards to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.
10. Children’s Privacy
Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children under 13. If we learn that we have collected personal information from a child under 13, we will take steps to delete that information promptly. If you believe a child has provided us with personal information, please contact us at [email protected]
11. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. When we do, we will revise the “Last Updated” date at the top of this page. We encourage you to review this Privacy Policy periodically. Your continued use of our services after any changes constitutes your acceptance of the updated Privacy Policy.
12. Contact Us
If you have questions or concerns about this Privacy Policy or our data practices, please contact us at:
Millennial Stone Cleaner LLC
8 The Green, #8327
Dover, Delaware 19901